Correction: Allowed marijuana-infused beverages would not include non-alcoholic beer, which the state defines as “any beverage obtained by alcoholic fermentation of an infusion or decoction of barley, malt, hops, or other cereal in potable water.”
The possibility that marijuana-infused drinks will someday be swigged alongside beer at a ballgame or in a bar is one step closer to reality.
Michigan’s Marijuana Regulatory Agency on Monday, Jan. 4 released anticipated guidelines for THC-infused beverages, which may be available for sale at licensed marijuana stores once approved by the state licensing agency.
This also opens the door to potential imbibing at consumption lounges or during marijuana events. So far, the state hasn’t issued any licenses for lounges or approved any marijuana-infused beverages for sale.
That doesn’t mean companies don’t already have products in the works. Other states with legal medical and recreational marijuana, including Colorado, California and Oregon, have already delved into marijuana drinks.
In preparation, popular Michigan beverage manufacturers have been collaborating with marijuana companies.
“We are thrilled about the addition of cannabis-infused beverages to Michigan’s legal recreational cannabis market,” Skymint Brands Chief Brand and Product Officer Laurie Gregory said. “Infused beverage sales are booming in legal recreational markets around the country, and for good reason. Consumers are increasingly conscious of the food and drink they consume, with many looking to cut back on alcohol, in particular.”